by Steve Farzam | Jan 15, 2021 | Farzam Steve, Hospitality, Santa Monica, Shore Hotel, Steve Farzam, The Shore Hotel
Getting noticed in an ever-growing social media landscape can feel like an impossible task to manage. With so many spaces already seemingly dominated by hotels that got an early jump on social media marketing, the process of carving out some elbow room for...
by Steve Farzam | Jan 15, 2021 | Farzam Steve, Hospitality, Santa Monica, Shore Hotel, Steve Farzam, The Shore Hotel
The first step to finding customers in any industry is exposure. Making sure people stay focused on and aware of what you’re offering is step one when trying to sell a product. In a space as competitive as the hotel market, every little step you can take to...
by Steve Farzam | Nov 30, 2020 | Farzam Steve, Hospitality, Santa Monica, Shore Hotel, Steve Farzam, The Shore Hotel
Hotel managers are notorious for wearing multiple hats at work daily. Not only must they manage their employees but they also have to provide the best hospitality for those who are staying at their hotel. They are responsible for creating an environment where everyone...
by Steve Farzam | Oct 9, 2020 | Hospitality, Shore Hotel, Steve Farzam
Technology has been one of the keys to coping with the COVID-19 pandemic. For example, at the start of the epidemic, school and work moved online for most people. In many cases, so did church services. Technology has made it possible for people to stay connected...
by Steve Farzam | Aug 4, 2020 | Hospitality, Shore Hotel, Steve Farzam
The success of the hospitality industry relies heavily on customer service. Customer service entails paying attention to detail, personalization of guest’s experience, and creativity in providing services. The following are customer service tips for those in the...
by Steve Farzam | Jul 6, 2020 | Farzam Steve, Hospitality, Santa Monica, Shore Hotel, Steve Farzam, The Shore Hotel
More and more businesses use Instagram and other social media as a way to help their businesses. This may seem strange, but social media has evolved into an ideal place for businesses to advertise themselves to their customers. Here are some ways that a hotel can...
